People / Alessandra Rances

Alessandra R.

Marketer, Copywriter, Strategist

Available for work
Native English, Basic Japanese

I am an experienced brand and marketing professional with over 10 years of expertise in creating relationships between brands and consumers. Over the course of my career, I have continuously challenged myself by applying my marketing skills and knowledge in various industries from luxury real estate development, fast moving consumer goods distribution, media and broadcasting, insurance, and recently office services. I successfully managed integrated marketing communication campaigns starting from the creation of the strategy, ideation of executions, and utilizing various marketing touchpoints. My campaigns were mainly based in the Philippines, but I have also handled regional campaigns in Dubai, Hong Kong, Japan, and Thailand.