Purpose & Overall Relevance to the Organization
Drive an effective and efficient full funnel media activation to support brand priority concept / campaign by integrating a multi-media consumer touch point including performance media under full alignment with the Country Brand Activation teams and eCommerce
Manager Media Activation supports or drives media activation for brand/category concepts and leads the planning, execution and management of overall performance media closely working with Digital Activation and eCommerce teams.
At Adidas, we have a winning culture. But to win, physical power is not enough. Just like athletes, our employees need mental strength in their game. We foster the athlete’s mindset through a set of behaviors that we want to enable and develop in our people and that are at the core of our unique company culture. This is how we win while playing fair.