Jobs / Product Marketing Manager

Product Marketing Manager

Tokyo - marketing
English: business
Japanese: fluent
Full time

Job Description

Are you interested in making customers’ shopping experience delightful? Do you enjoy making hypothesis and assumptions based on data? Do you have a passion for customer acquisition and creating engaging communication? Then we have a job for you in the diverse JP Consumer Payments team.

If owning customer acquisition and engagement both onsite and offsite and in collaboration with partners sounds interesting, this is a great role for you! If you are organized, analytical and data driven with an interest in owning your product marketing strategy end to end, we look forward to your application.

The ideal candidate is a customer obsessed marketer who can think strategically and execute flawlessly. You are always eager to experiment based on customer data and insight to make campaigns and marketing investment recommendations.

We are seeking a detail-oriented marketer who likes to work across multiple marketing channels to deliver personalized best-in-class communication to customers.


  • Develop marketing plans to share focus areas and execution roadmap.

  • Own initiatives end to end, working with cross functional teams legal, finance, product, design, data science, and bank partners to optimize, execute and deliver campaigns.

  • Work with internal partner teams such as Prime, Amazon Advertising, and devices, to experiment in new and existing marketing channels on

  • Create on-brand, best in class content, tailored to appropriate customers and effectively build acquisition campaigns for our credit products.

  • Manage internal and external design and research agencies to create marketing campaigns.

  • Analyze the performance of campaigns, identify next actions and share results of campaigns with senior management teams and stakeholders.


  • 5+ years performance marketing experience.

  • Strong analytical skills and ability to understand and use metrics to gauge trends and evaluate content in an unbiased fashion.

  • Work experience in fast-paced environment

  • Experience in managing external partners.

  • Great written and verbal communication skills.

  • Proficient with a varied set of software and editing tools (including basic to intermediate Excel, basic SQL and CMS)-

  • Native level Japanese and business level English language proficiency.

Preferred Qualifications

  • International experience.

  • Experience from working in large matrix organizations with multiple stakeholders.

About Amazon

Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. We are driven by the excitement of building technologies, inventing products, and providing services that change lives. We embrace new ways of doing things, make decisions quickly, and are not afraid to fail. We have the scope and capabilities of a large company, and the spirit and heart of a small one.