Job Description
- Marketing for e-commerce platforms such as Amazon and Rakuten.
- Marketing at consumer electronics retailers such as Yodobashi Camera and Yamada Denki
- On quantitative/quantitative data such as consumer surveys and market analysis, develop and promote effective marketing and branding strategies from both medium- and long-term brand perspectives as well as short- and medium-term sales scale expansion perspectives.
- Control of the brand's productions in design and description.
- With marketing teams in China and other countries involved in marketing operations
Qualifications
Required
- Experience in developing and promoting marketing and branding strategies or equivalent work experience.
- Experience in media planning and creative direction
- Experience in market estimation and analysis using quantitative data
- Business-level English (generally TOEIC 730 or above) or Chinese language skills
- Native level of Japanese
Preferred
- Experience working for a venture company or start-up
- Experience in channel marketing to GMS and/or electronics retailers
- Experience in working for a CE manufacturer
Person we are looking for
- Strong project management skills
- Able to think of strategies/tactics and frameworks on his/her own
- Able to work backwards from the goal and think of the right path
- Able to collaborate smoothly with multinational teams and people in different roles
- High sensitivity to customer insights, trends, and what's hot in the world
About the Company
Baseus, a world-renowned and industry-leading new life digital brand.
Since the establishment of the brand in 2011, Baseus has become the choice of more than 300 million users. The brand has reached more than 6 billion people. Nearly 100 million pieces of thoughts each year are accompanied by users in more than 180 countries and regions around the world.
Baseus is committed to providing users with practical and beautiful products. It has won more than 140 IF and Red Dot and other international design awards, applying for more than 2,200 patent certifications.
Baseus Technology won Shenzhen Venture Capital and China International Capital Corporation Limited jointly led hundreds of millions of Series A financing.
Core Values: Based on users, continuous innovation, integrity, and sharing growth.
Corporate Vision: Continue to become the first choice for people's new lifestyles.