Job Description
We are seeking a highly motivated and experienced Senior Marketing Executive to join our dynamic marketing team. The Senior Marketing Executive will play a key role in developing and executing marketing strategies to drive brand awareness, lead generation, and revenue growth. This position requires a creative thinker with a strong grasp of marketing principles and a proven track record of successful campaigns.
Responsibilities
- Develop and execute comprehensive marketing strategies to achieve company objectives, including brand awareness, lead generation, and revenue growth.
- Plan and manage marketing campaigns across various channels, including digital, social media, email, and traditional advertising.
- Create engaging and persuasive content for marketing materials, including blog posts, social media posts, email campaigns, and more.
- Oversee digital marketing efforts, including SEO, SEM, social media advertising, and website optimization to increase online visibility and engagement.
- Drive lead generation through effective campaigns and conversion optimization.
- Stay updated on industry trends, competitor activities, and customer insights.
- Monitor and analyze marketing performance metrics.
- Manage marketing budgets effectively.
- Collaborate with cross-functional teams to align marketing efforts.
- Maintain consistent brand messaging and identity.
Qualifications
- Bachelor's degree in Marketing, Business, or a related field (Master's degree preferred).
- Proven experience in marketing, with a minimum of 3 years in a similar role.
- Strong understanding of marketing principles, digital marketing trends, and marketing automation tools.
- Excellent written and verbal communication skills.
- Creative thinker with the ability to develop innovative marketing campaigns.
- Proficiency in marketing software and tools (e.g., Google Analytics, SEO tools, marketing automation platforms).
- Analytical mindset with the ability to interpret data and make data-driven decisions.
- Exceptional project management and organizational skills.
- Team player with the ability to collaborate effectively with cross-functional teams.
About the Company
Bjak is focused on providing access to affordable and sustainable financial services for people in ASEAN. Headquartered in Malaysia, Bjak is the largest insurance portal in Southeast Asia. Our main portal, Bjak.com, helps millions find the insurance policy with the best value and highest coverage for them. Our investments in technology such as Custom API, blockchain, trading systems and data science is to enable easy access to financial services that were previously inaccessible or difficult to understand.
Our core strengths are in navigating the most complex regulations and environments, creating some of the most innovative products in the world. For instance, we are the first platform globally to simplify and offer investment-linked life and health insurance online, coupled with an instant talk-to-agent service.
Benefits
- You will be working in a fast-growing startup that promotes a flexible and open culture.
- Fast moving, challenging and unique business problems.
- Attractive remuneration and performance incentives.
- Strong learning and development plans for your career growth.
- Great career development opportunities in a growing company.
- International work environment and flat organization.
- Competitive salary.
- Flexible working hours & arrangement, Casual work attire.