Job Description
The Digital Marketing Manager will lead the management of our company's website, ensuring a balance between global design principles and Japanese design aesthetics. Reporting to the Head of Marketing, this role involves prioritizing tasks based on business team needs, effectively communicating with stakeholders, and leveraging both global and Japanese cultural perspectives to tailor website content and design.
Responsibilities
- Develop and implement digital marketing strategies to increase website traffic, engagement, and conversions.
- Collaborate with cross-functional teams to understand business requirements and balance global design standards with Japanese design aesthetics.
- Manage website content to ensure accuracy, relevance, and alignment with target audiences in Japan and globally, while also considering cultural sensitivities.
- Analyze website performance and user behavior to inform optimization strategies that cater to both global and Japanese preferences.
- Coordinate with web development and design teams to implement website enhancements and improve user experience while maintaining a balance between global and Japanese design elements.
- Customize website content to resonate with Japanese market trends, cultural nuances, and consumer behaviors, while also appealing to global audiences.
- Stay updated on industry trends and best practices in digital marketing and web development, with a specific focus on design trends in both global and Japanese markets.
- Act as a liaison between internal stakeholders and external agencies/vendors for digital marketing campaigns, ensuring that design elements align with both global and Japanese brand identities.
- Ensure website security and compliance with data protection regulations, while also considering cultural sensitivities in content and design.
Qualifications
An ideal candidate would have:
- Proven experience in digital marketing especially for websites.
- Proficiency in English and Japanese languages.
- Strong project management skills and ability to work in a fast-paced environment.
- Excellent communication and collaboration skills.
Preferred:
- Experience working in a multicultural environment or with global teams.
- Certification or training in digital marketing or web analytics.
- Familiarity with web development technologies.
- Demonstrated ability to adapt and learn new tools and technologies quickly, with a keen eye for design aesthetics in both global and Japanese contexts.
About the Company
TableCheck empowers worldwide hospitality. Our restaurant booking and guest experience platform helps restaurants and hospitality operators drive long-term success for their businesses. Today, we are proudly serving more than 8,000+ clients in over 32 countries including 237+ Michelin-starred restaurants.
Founded in 2011, our company has now become the standard solution for restaurants and hospitality businesses around the world to drive guest loyalty and revenue. Our roster of global clients includes Hilton Hotels & Resorts, Intercontinental Hotels & Resorts, Minor Hotels Hyatt, Andaz, Fogo, Pizza 4P's, Tony Roma's, Bills and etc.
Whether it is a large-scale hotel, an enterprise, or a small-scale restaurant, we have all the right tools to help bring their business to the next level.
Working Condition
Employment Type
- Full Time
Working Hours Flextime System
- The start and end times are left to the discretion of the worker.
- (Flexible Time (Start): 5:00 AM to 12:00 PM, (End): 4:00 PM to 10:00 PM, Core Time: 12:00 PM to 4:00 PM)
Work Style
- Overtime: 10 to 20 hours per month (varies by job type and season)
- Flex System available.
- Hybrid work location (on-site presence recommended)
Holidays
- 120 days per year
- Full Two-Day Weekend System: Saturdays, Sundays, and Public Holidays
- Annual Paid Leave
- Summer Vacation: 3 days, to be taken at the desired timing between July and September
Benefits/Allowances
- Stock Options
- Commuting Allowance (¥30,000 per month)